If you're a coach...
Discovery calls, proposals, onboarding and check-ins all run through you. Your calendar is full, and the follow-up that would fill next month keeps slipping.
The Home Stretch
Your funnel is half built. Let's get it across the finish line.
Ninety days to build the whole path behind your offer, then three months of support while it runs for real.
Sound familiar?
Maybe you're in one of these moments right now.
You moved to FG Funnels, and it's still half set up. The booking calendar, the emails, the forms and the checkout were never really connected. It's all duct-taped together.
You're launching something, a course, a group program, a challenge or a new offer, and it has to be ready by a date. But you're busy with clients, so it keeps sliding.
The pages are up, and nothing happens next. Someone opts in or buys, and there's no welcome, no reminder, no follow-up. You do it by hand when you remember.
Leads are finally coming in, and there's no system behind them. The messages pile up.
The person who was supposed to handle the tech isn't around when you need them.
Landing pages, automations, email sequences, the CRM. It's a lot to hold while you're also holding your clients.
Who I build for
Your clients get your full attention. The business behind them gets what's left.
If you're a course creator...
The course is recorded. The sales page, the launch emails, the checkout and the student welcome are still on your list, and every launch means rebuilding them from scratch.
If you're a wellness practitioner...
Sessions fill your week. Getting new people booked, welcomed and followed up with, and keeping in touch after, takes more roles than you ever trained for.
If you're a service provider...
You have a done-for-you offer people love. Inquiries, quotes, contracts and delivery each happen a little differently every time, and things fall through the gaps.
What you've already tried
You're not wrong for trying. It just didn't stick.
Maybe you've already asked for help once or twice.
A template.
It looked great in the demo. Making it fit your offer, and connecting everything behind it, was still on you.
A one-off build.
You got the page. The emails, the booking and the follow-up weren't part of the job, so they became yours.
A virtual assistant.
You got an extra pair of hands. They could follow steps, but nobody had written the steps down, so everything still ran through you.
Here's the difference: most help ends at handoff. Mine doesn't. I stay for three months while it runs for real.
Why it keeps sliding
It's not a discipline problem. It's a time problem.
1
Clients always come first.
When a client needs you, the funnel waits. That's the right call, and it's why the build never gets finished.
2
Every piece depends on another.
The page needs the emails, the emails need the form, the form needs the calendar. Connecting them is a project in itself, and it's never the most urgent thing on the list.
3
It all lives in your head.
Your team, if you have one, works around you, not inside a system, so every new piece means more for you to remember.
You could build it yourself. The real question is when.
You don't need another tutorial. You need it built, and built right the first time.
Your builder
I've seen this pattern before.
The first business owner I worked with had a full client load and daily inquiries coming in. It looked like success. But behind the scenes, she was the sales team, the follow-up system, the bookkeeper and the coach.
I started The Systems Doula because I kept seeing the same pattern: great work held together by personal effort instead of real structure. The offer was strong. The business behind it wasn't built to sustain it.
That's why I build differently. Marketing and operations as one connected system, inside the account you already have. Not a stack of separate tools that don't talk to each other, and not a funnel that looks nice but doesn't do anything.
Certified Director of Operations · DigitalMarketer Certified · FG Society Certified Master Marketer · HighLevel Certified Admin
“LaTikia has been invaluable in helping me understand the tech side of my business. Her combination of technical skill and understanding of our industry is rare.”
Betsy S., Healing practitioner
Introducing
The Home Stretch
I build it. You learn to run it.
Six months together. For the first ninety days, I build the whole path your clients take, from the moment someone finds you to the day they buy again or send a friend. Marketing and operations, built as one system inside your FG Funnels account, so nothing falls in the gap between them.
Then I stay with you for three more months while it runs for real, so you can run it with confidence.
Your launch pieces come first, so they can go live early. The rest of the six months makes sure it keeps working after launch day.
Account not set up yet? Apply anyway and say so. I set it up first (that's The Starting Line, my setup service), then the build begins.
How it works
Six months, four stretches.
1
Weeks 1 to 2
We find the gaps.
You walk me through how your business runs, on your own time, with voice notes and quick screen recordings. I find where things are slipping and why. Then we meet once to agree on what gets built first.
2
Weeks 3 to 10
I build the whole path.
Inside your FG Funnels account. If other apps are doing jobs your account can handle, like email or scheduling, I move them in so everything lives in one place. You review and approve as we go.
3
Weeks 11 to 13
You take the keys.
I record a walkthrough of everything, write the step-by-step procedures you or your team will use, and set up simple weekly and monthly routines. Then we make sure it runs without me.
4
Months 4 to 6
We settle in.
Now real clients move through it. As gaps show up, I fix them. As your ideas come up, I make the updates. At the end, we do a check-up together so you know what's working and what's next.
Need it live fast? Tell me your date. Each week we choose what gets built next, so the pieces your launch needs come first. Six months isn't how long you wait. It's how long I stay.
Why six months
The build is the beginning, not the finish line.
Getting it live and getting it right are two different jobs. Launch day is the first one. The next few months are the second. A funnel shows its gaps once real people use it. You won't be left on your own the day after it goes live. A launch doesn't end on launch day. Follow-ups, the next round and the people who almost bought need support too. New habits take a few months to stick. Months four to six are when "the new way" becomes the way your business runs.
The whole path
Everything between "I found you" and "I'm coming back."
They find you and get curious: opt-in or quiz, landing or sales page, warm-up emails.
They say yes: booking or checkout, reminders, payment.
They get started: welcome, intake, onboarding.
They're cared for: follow-ups and check-ins.
They come back and refer: review requests, the next offer, rebooking.
Plus a dashboard that shows it all working.
Whatever you're launching, there's a funnel built for it.
- A free guide or quiz to grow your list
- A class, workshop series or challenge to fill a program
- A sale weekend or launch week for a new offer
- A webinar that sells while you're with clients
- An application for your premium work
We choose the right one for your moment in the first two weeks.
Support that fits around your week
No standing meetings to squeeze between clients.
Short on time? Good. Most of this happens without you.
Send me a voice message any time. Ideas, questions, "what do you think about this?" I'm your sounding board while I build. I reply Monday through Thursday, within one working day.
One running "next up" list. New ideas never get lost. Each week we choose what gets built next, so the 90 days stay on track.
See progress every week. A short recorded update shows what's built, what's next, and anything I need from you. Approvals happen right in our messages, with no new tools to learn.
One live call. We meet once, early, to agree on what gets built first. Everything else fits around your schedule.
Also included
A few extras, on the house.
A quick win in week one.
Before the big build starts, I fix one thing that's leaking right now, like a form that goes nowhere or a lead who never gets a reply.
Launch-day watch.
On the day you launch, I'm on call. If anything breaks, I fix it while it's happening, so you can focus on the people showing up.
Your Starting Line credit.
Already did The Starting Line, my FG Funnels setup service? $500 of that fee is credited toward The Home Stretch if you start within 30 days of delivery.
The shift
What it looks like on the other side.
Where you might be now
“I know what I want to launch. I just can't find the hours to build everything behind it.”
Where you could be in 90 days
“The page, the emails and the checkout were ready before I told anyone. I just showed up.”
“Tiki and I have worked on many marketing projects over the years with my business and I always receive so much value from our time together. She has a great process she follows which allows for a streamlined experience.”
What you'll walk away with
What changes.
1
One system, not a pile of tools.
Your marketing and your operations finally talk to each other. Someone signs up from your quiz and gets booked, welcomed and followed up with, without you stitching it together.
2
Launches that are ready early.
A launch has its page, emails and checkout ready before you promote it.
3
Steps that aren't in your head.
You or your team work from written procedures, not memory.
4
Your evenings back.
You get your evenings back for the parts of the work you love.
Finished work
A few builds, finished.
Hover to previewOne Pager
Opt-In Page
A focused one-page site for a single offer: a preview of the content, a sign-up form, and automatic delivery.
Hover to previewGuided process
Client Onboarding
A guided post-purchase page with a checklist, a timeline, and a booking step, so every new client knows what happens next.
Hover to previewOne Pager
Sales Page
A long-form one-page site that carries a reader from the story to the offer to checkout.
Client words
What it's like to work together.
“Working with her was an amazing experience from start to finish. She was professional, creative, patient, and truly brought my vision to life. The website looks clean, modern, and exactly how I imagined it.”
“Tiki and I have worked on many marketing projects over the years with my business and I always receive so much value from our time together. She has a great process she follows which allows for a streamlined experience.”
“Tiki is not only an amazing, heart-centered human, but also a very gifted marketing expert. It’s as if she is in my head. She really does know the struggle of an intuitive, creative healer type.”
Is it a fit?
A good fit
- You have an offer people already buy, and the systems behind it haven't caught up.
Not the right fit yet
- You're still figuring out what to sell, or you want to keep everything exactly as it is. This works best when you're ready to change how things run.
It's a six-month commitment, by application only, so every build gets the attention it needs.
A few things to know
Privacy comes first. If your build involves health information about your clients, I'll sign a Business Associate Agreement (BAA) before we start. Until then, we work from examples and screenshots with names and private details removed.
I handle the business systems. Legal, tax and compliance decisions stay with you and your advisors.
Investment
The Home Stretch
You're not paying for a plan you then have to carry out. You're paying for it built, and for three more months of making sure it works.
$5,997
paid in full
or $1,997 to start, then $997 a month for six months
Pay in full and save $1,982.
- Ninety days of building the whole path, marketing and operations as one system, in your FG Funnels account
- Three months of settling in: fixes and updates while it runs for real, plus a check-up at the end
- Voice messages any time, replies Monday through Thursday
- A recorded progress update every week during the build
- One live call to agree on what gets built first
- A recorded walkthrough, written procedures and simple weekly and monthly routines
After six months, stay on month to month at the same $997, or run it on your own.
Apply for The Home StretchQuestions
Questions you might have.
The Starting Line sets up your account. The Home Stretch builds everything that runs on it, then stays with you for three more months.
Yes. I build right inside the account you already have (FG Funnels runs on HighLevel, so it's all the same platform). If other apps are doing jobs your account can handle, like email or scheduling, I'll help you move them in so everything lives in one place.
No account yet? Apply anyway and mention it. Setup comes first, then we start the build.
Possibly, but fewer, not more. I start with what you already use, and anything that works stays. If you're juggling several apps that don't talk to each other, I'll recommend a simpler setup inside your account and set it up for you. Nothing changes until you've said yes.
Most of it happens on your own time: voice notes, quick screen recordings and approvals right in our messages. There's one live call, early on, to agree on what gets built first.
You can stay on month to month at the same $997 for updates, fixes and a quarterly check-up, or run it on your own with the recorded walkthrough and written procedures.
Yes, with the right paperwork in place. I'll sign a Business Associate Agreement (BAA) when your build involves protected health information. Until it's signed, we work from examples with names and private details removed. Legal and compliance decisions stay with you and your advisors.
Yes. It's $1,997 to start, then $997 a month for six months. Or pay $5,997 in full and save $1,982.
Next step
Ready for the home stretch?
Apply below, and you'll hear from me within two business days. If it's a fit, we'll set a start date.
The build takes 90 days. Launching something this season? Count back 13 weeks from your launch date. That's when we'd start.
- If your funnel is half built.
- If you're launching by a date.
- If leads come in and nothing happens next.
Not sure yet? That's what the application is for. If it isn't a fit, I'll tell you honestly.
If all you need is one page live this month, apply anyway. I'll tell you honestly and point you to a faster option.
Apply below.
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Your application is in.
Thanks! I'll read every answer and email you within two business days. If it's a fit, we'll set a start date.
Thanks for your interest.
The Home Stretch works best for a business that's already working with clients and ready to invest. When you're at that stage, I'd love to hear from you.